Bots vs Humans on a Map

Geographic distribution of human and bot traffic in internet advertising is generally comparable when viewed on a map.  Mass fraud commited out of large datacenters is the one exception.  Close examination of the bot traffic does show some unlikely geographies but most is likely sourced from malware sitting on a system attached to a legitimate IP address location.

Co-Author: Dr. Augustine Fou – Cybersecurity and Ad Fraud Researcher